NEW YORK, Oct. 06, 2022 (GLOBE NEWSWIRE) — Pomerantz LLP is investigating claims on behalf of investors of Stitch Fix, Inc. (“Stitch Fix” or the “Company”) (NASDAQ: SFIX). Those investors are advised to contact Robert S. Willoughby at [email protected] or 888-476-6529, extension 7980.
The investigation concerns whether Stitch Fix and certain of its officers and/or directors have engaged in securities fraud or other illegal business practices.
[Click here for information about joining the class action]
On December 7, 2021, Stitch Fix admitted for the first time that the company had downplayed the extent of the transition from its subscription-based “Fix” model to its retail-based “Freestyle” model. Stitch Fix went on to admit that the company experienced some “short-term cannibalization” of new customers opting for the new Freestyle direct purchase option over the traditional Fix option. Additionally, Stitch Fix announced a loss for the first quarter of 2021 and lowered its full-year revenue guidance.
As a result of this news, Stitch Fix’s stock price fell $5.97 per share, or 24%, to close at $19.00 per share on December 8, 2021.
Then, on March 8, 2022, Stitch Fix offered a weak outlook for the third quarter of 2022 and lowered its full-year revenue guidance. Additionally, Stitch Fix announced self-inflicted friction between the Freestyle program and the Fix program. Specifically, Stitch Fix explained that the company referred customers who visited stitchfix.com – the primary landing page for customers interested in Fix – to the Freestyle experience first, and “therefore, by leading customers to the Freestyle experience first, [it] unintentionally generated friction” interesting for potential customers to order Fix.
As a result of this news, Stitch Fix’s stock price fell $0.67 per share, or 6%, to close at $10.34 per share on March 9, 2022.
Pomerantz LLP, with offices in New York, Chicago, Los…
Continue to read on GlobeNewswire https://www.globenewswire.com/news-release/2022/10/06/2529991/1087/en/SHAREHOLDER-ALERT-Pomerantz-Law-Firm-Investigates-Claims-On-Behalf-of-Investors-of-Stitch-Fix-Inc-SFIX.html