The famous playing card manufacturer Bicycle announced the launch of the company’s first non-fungible token (NFT) series. The NFT card collection named “Genesis Collection” was designed by artist Adrian Valenzuela, and the first batch of NFTs was officially announced on Thursday through the NFT market Kolectiv.
Bicycle playing card manufacturers aim to bridge the gap between tradition and innovation
Speaking of playing cards, the name Bicycle has been a popular brand since the company was founded in 1885. The official name of this brand, Bicycle, was chosen because the bicycle was a very popular invention at the end of the 19th century. Now nearly 136 years later, Bicycle has entered the field of blockchain technology with its first non-fungible token (NFT) series. The artworks designed by Adrian Valenzuela represent iconic bicycle playing cards, but they became cards after 1000 years.
“At Bicycle, we are a traditional brand that has been at the forefront of playing cards for 135 years. The release of this NFT marks a special moment in our history. We are bridging the gap between tradition and innovation,” Stefaan Merckx, The CEO of Bicycle said in a statement. “Looking forward, we will continue to reach new consumers and generations while staying true to our history.”
According to the company, the new series will enable collectors to embark on a “journey with bicycles, from ongoing support to benefits, including participation in exclusive events, pre-sales, and whitelisting of future bicycle NFTs.” In essence, these cards will As a VIP membership of the “Bike Collectors Elite Club”, bicycle details.However, Bicycle did reveal that the main sales offers will not be “for NFT buyers in [the] Secondary market. “The auction started on Thursday through the NFT market Koletv.
Bicycles have joined the ranks of many well-known brands and joined the trend of NFT
Bike cards, ten cards between Ace and Jokers, will be dropped in groups every few days. Jokers will be released in an unexpected way, and Bicycle also plans to sell 8,008 NFT products on December 16. Bicycle explained that these specific cards will have “animated card boxes and unique mint numbers from 1 to 8,008.” In addition to encrypted payment, bicycle card NFT can also be purchased with US dollars through the Shopify plug-in.
Bicycle’s Ann Viaene said: “The release of NFT shows how Bicycle is leading the trend for others in our continuous innovation process. In addition to introducing new tools that make our cards more digital and accessible, it also enters a A new era of generation.” Chief Marketing Officer. “We are focused on unlocking magical moments to promote contact and delight our fans with the new version.”
Bicycles follow many well-known companies to enter the NFT, such as Pepsi, Budweiser, Adidas, Coca-Cola, Rolling Stone, Times, Arizona Iced Tea, Ubisoft, AMC, Sony, Fox Entertainment, WWE, Studio 54, Disney, Marvel, DC comics, etc. From the beginning of 2021 to the end of the year, NFT has become a multi-billion dollar industry.
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Image Source: Shutterstock, Pixabay, Wikimedia Commons, bicycles,
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