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American multinational footwear and sportswear giant Nike is preparing to enter the field of meta-universe and non-fungible token (NFT) technology. The report shows that some Nike employees are “considering meta-universe”, and the 2019 “cryptokicks” patent shows that Nike has been preparing to use NFT for some time.
Nike’s well-known trademark and “downloadable virtual goods”
Several reports Show Nike (New York Stock Exchange: No) Is preparing to enter the field of irreplaceable technology, and this shoe company may have been preparing for it for some time. Business Insider (BI) senior reporter Matthew Kish in the retail department Recent analysis “Nike is fully committed to its meta-universe game.” The report discussed Nike’s recent U.S. Patent and Trademark Office Record Released this week.
A number of well-known trademarks owned by Nike are also included, such as “just do it“Slogan, its SNKRS Sign Air Jordan “Jumpman”, with Nike TornadoAll of these can be used as “downloadable virtual goods, that is, computer programs featuring footwear, clothing, headwear, glasses, bags, sports bags, backpacks, sports equipment, art, toys, and accessories, which can be used online And online virtual world. ”
Nike employees prepare for “Metaverse”
Kish explained in detail that on the career portal Linkedin, a Nike employee explained in his job description that it includes “thinking the meta-universe.”According to a senior BI correspondent, “Several Nike employees now have’meta universe’ in their job descriptions.” In addition, Nike released two job postings last month, indicating that the company is looking for Virtual footwear with Virtual material designer.
A sort of report According to CNBC’s detailed information, the company is still waiting for confirmation of a patent called “Cryptokicks”. Despite all speculations about what Nike is doing, the multinational footwear and sportswear giant has yet to specify any official NFT plans. The world’s largest supplier of sports shoes ranked 89th in the 2018 Fortune 500 list. During the pandemic last year, Nike’s revenue was $37.4 billion.
What do you think of Nike preparing for the meta universe and possible NFT? Please tell us your thoughts on this topic in the comments section below.
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