Social Media King: Facebook lost its Social Media crown says Rene Perras

01/11/2011 // West Palm Beach, FL, USA // Rene Perras…… Le Buzz // Rene Perras

Social Media Marketing News: Facebook has been the dominating of late, the social media world, but could someone be impeding on Facebook’s territory? According to an analytic site Statcounter, StumbleUpon—a discovery engine that finds the best webpages based on your personal preferences and then recommends them to the user—just dethroned Facebook as the No. 1 source for social media traffic in the United States. StumbleUpon accounted for about 43 percent of the U.S. Internet traffic, while Facebook accounted for about 38 percent.

This is relatively shocking news, as StumbleUpon only has 13 million users compared to Facebook’s 500 million user base.

“It’s important to note, however, that StumbleUpon may generate a lot of traffic for other websites, but that does not necessarily mean it gets a lot of traffic for its own. In fact, Facebook recently beat Google as most visited website worldwide,” reported Forbes.

This new report provides more evidence on why it is crucial for law firms to actively market on the Internet through law firm websites and with social media tools. StumbleUpon is not a search engine, but a search tool that offers suggestions of webpages based on what you’re interested in or seeking to find. People who use StumbleUpon are not just looking to chat with friends and for a social experience; they are looking for websites and information.

In addition, StumbleUpon users can rate and give opinions on websites, which can bring high visibility to law firm website if potential clients have a positive experience with your attorneys and on your legal website.

Marketing on Facebook is still important to marketing campaigns, but being flexible and adapting to new technology and social media avenues can launch your law firm above your competition and in front of thousands of people.

The law firm marketing experts at Cepac Inc. are skilled at creating and implementing top-notch social media campaigns, which target relevant consumers, turning “friends” into clients. Cepac’s effective social media campaigns, utilize proven tactics to build your law firm visibility, awareness and client base.

For more information on law firm marketing, social media campaigns for lawyers or Smart News Technology contact Rene Perras or visit

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