Law Firm Facebook Community Pages Require Reputation Management Efforts
06/15/2010 // West Palm Beach, FL, USA // Rene Perras Lawyer Marketing // Lawyer Marketing Consultant – Rene Perras
Reputation management efforts have become more important with the advent of Facebook community pages that create affinity groups based on descriptors used in law firm employees’ personal Facebook pages. References such as “slave” and “paper-pusher” are just two of a multitude of less than flattering depictions of life at some large law firms. Law firms need to enlist the help of social media image management experts to develop policy and tactics address the potential downside to their brand.
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Url: http://reneperras.visionsmartnews.com/law-firm-facebook-community-pages_836.html
