Lawyer Marketing Optimization News: All Marketing Lists Not Created Equal
Lawyer marketing consultants know the issues with consumer lists, for attorneys. Using research and data mining can increase traffic to their lawyer website.
To Blog or Not to Blog – Lawyer Marketing 101
If you are like a growing number of today’s in-the-know attorneys, then you have probably given strong consideration to blogging. If you have not, then perhaps after reading further, you will give it some thought, as there are now several thousand law blogs and the number is increasing very quickly. This increase is not because […]
Lawyer Web Design Pitfalls – Your Programmer NOT on the Program?
After overseeing the design and construction of nearly 100 web sites, I have come to the hard realization that often a great SEO engineer can think like a programmer, but that a great programmer seldom thinks like an SEO engineer. In many cases we have had to perform a complete redesign of a web site […]
Marketing 101 for Lawyers – It Isn’t Creative if it Doesn’t Sell
How many times have you heard a friend or business associate rave about the web site that they are going to have built for their firm with all of the “latest bells and whistles”? Even worse, how often have you visited one of those sites that had so many “cool” effects that it drove you […]